Readers like digital magazine editions and expect to read them on digital devices

A survey conducted by Texterity of 31,00 readers of digital magazine editions it serves (28 consumer titles and 69 b2b) says that 62% of iPad owners use their mobile devices to read magazines. This compares with 13% of the full sample. About 25% of respondents said that their reading of print magazines was lower in the past year; 33% of iPad readers said so. The survey, which was audited by BPA