Quote, unquote: On seeking a balanced revenue stream

“Our DNA at Condé Nast is content in how we start the cultural conversation in everything we do. We are now going to get organized to develop our content and our brands in a way that starts with the foundation of the magazine but also extends into other platforms and in a way that develops a more balanced revenue stream for us.”-- Bob Sauerberg, the new president of Condé Nast, on the strategy