Magazine readership shows slight decline in 2009 spring PMB study

The just-released 2009 Print Measurement Bureau results, the first to be issued on a biannual (spring/fall) schedule, show a slight decline in readership of about 4%, based on data gathered in 2007 and 2008. English Canadian magazines were down an average of 3.2% in readership; French titles 6.2%.Average magazine readership is 1.3 million (English) and 522,000 French and a steady average