Annual subs to new Sportsnet magazine from Rogers may sell for $1.50 an issue

We are learning a bit more about Rogers Publishing's new Sportsnet magazine, to be launched in the fall. For one thing, the price point. 
An online survey being conducted now suggests that a single copy price may be $4.95, a one-year, 26-issue subscription could be $39 (about $1.50 per issue) and a monthly subscription available to Rogers Advantage customers could be discounted 10% to $3 a month