Monday, January 25, 2010

Study to see if Canadian magazines sell better when grouped together

The Periodical Marketers of Canada are undertaking a three-month study to see whether Canadian magazine titles sell better when grouped together on the newsstand or displayed mixed in with other (largely U.S.) magazines according to different categories.  A story in Mastheadonline says 70 Canadian titles will be displayed in a dedicated space at three International News location in downtown

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