Sunday, January 10, 2010

Canada's History to replace venerable (but misunderstood) name of The Beaver magazine

After 90 years, many of them as an unfair butt of vulgar jokes, The Beaver: Canada's History Magazine, will be changing its name, effective with its April issue. Henceforth it will be called Canada's History magazine and there has been a redesign of the logo both in print and online.

The change has been some time in gestation and effectively moves the tagline into pride of place.

The Beaver

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