Wednesday, August 4, 2010

New York State law requires expiry on magazine subscribers' labels and renewals

This may be of particular interest to Canadian magazines that have subscribers in New York state. According to a story in Audience Development, the New York State Assembly has passed a bill which requires every publisher of a magazine sold by subscription to include an "understandable" and "readable" indication of the month and year a subscription expires on the mailing label and on any renewal

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