Pinch being felt by U.S. mag publishers, down 9.2% in pages through August

Through August, consumer magazine total ad pages in the U.S. are down 9.2%. According to a story in MediaDaily News, based on counts from the Publishers Information Bureau, virtually all major publishers are feeling the pinch. Of 37 big publishing groups measured by TNS Media Intelligence, 86% have seen pages fall. The average decliners were down 14%.Some publishers* such as Rodale (Men's Health