Quote, unquote: Nonplussing a donor

"So I send them a donation, and the next thing I find is that they are printing four different covers of the next issue. What's up with that?"-- Overheard at a British Columbia Association of Magazine Publishers (BCAMP) conference, commenting on the current (March) issue of The Walrus that is being distributed with four cover versions illustrating Vancouver in all of its variety, for a cover