Monday, April 27, 2009

Readership is dodgy, but you've at least found a way to cut the postage bill...

We thought we were on top of all the various kinds of circulation strategies but, clearly, no. A Boston-based conceptual artist Tim Devin has come up with an idea that has gone global: Leaving magazines on park benches.Every month or so about 50 copies of a magazine (yes, you read that right, 50 copies) called "I left this here for you to read" are placed on benches, in buses and in dentist's

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