Investing in editorial and charging for it seems to be paying off for Monocle

Tyler Brûlé, the expat Canadian who launched Wallpaper* and now Monocle, has gone against conventional publishing wisdom more than once. With Monocle, which focusses on world lifestyle and finance, he charges more for a subscription to the magazine than for the same number of single copies. And it seems to be working, with five issues of the magazine already published and a sixth due out in