"No frills", browser-based digital editions may be the affordable way for smaller titles

The noise about magazine apps has tended to be about big magazines who have commensurate budgets for such development. But for many smaller magazines there just isn't the money available to do such work. In any event, there is a point of view that creating apps for individual platforms may turn out to be less efficacious than moving to browser-based digital editions, readable on any device.So