Magazine trend is selling digital editions on magazine-branded storefronts

The majority of magazine publishers, at least in the U.S., are choosing to create their own magazine-branded storefronts and apps to sell digital editions, according to a lengthy roundup by Folio: magazine. This is as opposed to a collaborative approach with magazine marketplaces (such as the Digital Newsstand operated for its members by Magazines Canada in conjunction with Zinio). Tulsa,