Charity magazine will give half its subcription to charity of subscribers' choice

A new print magazine for the charitable sector is to launch in April. Charity Times is planning to have a circulation of 30,000 plus and an unusual aspect of the publication is that subscribers can direct 50% of their $40 subscription fee to the charity of their choice.According to publisher Joe Plati, the publication fills an unserved or underserved niche and is the only national magazine