Sunday, December 5, 2010

Reader's Digest believes it has the recipe for a bigger position in food editorial

Reader's Digest, in collaboration with its food and recipe website Allrecipes.ca has launched a regular new editorial section of RD called Open Kitchen. While Reader's Digest has always had a share of the lucrative packaged goods and food-related advertising, this editorial cross-pollination makes it a somewhat bigger player in the market. At the same time as launching Open Kitchen in its

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