Wednesday, July 29, 2009

IAB says online advertising up 29% in 2008; quadrupled in 5 years

The Interactive Advertising Bureau of Canada (IAB) today announced that online advertising grew by 29% in 2008, reaching an estimated $1.6 billion. Publisher revenue from Online advertising in Canada has more than quadrupled over the past five years -- building from $364 million in 2004 to the $1.6 billion mark in 2008 -- surpassing 2008 Radio revenues of $1.55 billion in the process.The bureau

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