Wednesday, January 3, 2007
Independent Press Association folds
Suddenly, in San Francisco, from causes related to operating a newsstand system, The Independent Press Association (IPA) in the U.S. has died.A notification to its members and directors December 27 attributed it directly to the brutal realities and the consequent indebtedness incurred by trying to run an alternative distribution system for independent magazines in the hairy and competitive U.S.
World Trade Center Q&A
Senior Editor Jeff Goldsmith interviews screenwriter Andrea Berloff about World Trade Center
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Tuesday, January 2, 2007
Ranking, listing and backscratching
Starting every fall and running through to the first issue of each calendar year is the season of congratulatory lists, whereby (primarily business) magazines trumpet the 100 this, the 50 that or the 1,000 whatever. It may be some of the least-read* material any of these magazines do, but the purpose is not readership but symbiotic promotion. (*I'd be happy to see research data that shows
Tyler Brûlé names international staff for Monocle launch
Expat Canadian editor Tyler Brûlé, who made his name (if not a fortune) launching the conspicuous consumption magazine Wallpaper* launches his new magazine Monocle in February, with a staff drawn from around the world, according to a story in UK Press Gazette. The new magazine is to be international in scope and combine print, web and broadcast coverage of global affairs, business, culture and
Red Herring to expand Canadian presence with conference
Red Herring, a well-known U.S.-based technology magazine, is extending its reach into Canada by launching a huge conference in Montreal this spring. It's part of an effort to 'globalize' content and readership.The Red Herring Canada conference, expected to host about 700 players in digital technology and venture capital markets, is scheduled for June 13-15 in Montreal and will be modeled on the
Moms relax with magazines
Moms turn to magazines to help them relax more often then any other platform, according to a study by The Parenting Group, a U.S. research firm. Its 24/7 MomConnection study says that in a typical week 88% of moms have read a magazine, compared with almost 100% of moms who have watched TV, been online, listened to the radio or received a direct mail promotion; 91% of moms shopped at a retail
Monday, January 1, 2007
New Year's resolution: should we consider fair pay for freelancers?
In earlier posts, I've suggested that fair payment for freelancers was one of the great, unsolved and unaddressed problems of the Canadian magazine industry. At the management level it is a topic either avoided or treated as of being of marginal importance. Rates for professional freelance writing are not remotely keeping up with inflation. By any reasonable measure, an experienced freelancer
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