Monday, June 15, 2009

Court challenge of ban on DTC drug ads is postponed

A court challenge of the federal direct-to-consumer drug advertising ban, led by Canwest Global Communications, due to be heard next week, has been delayed until the fall, according to a story in Marketing.The case is of interest particularly to consumer magazine publishers who are now forbidden from carrying such advertising though their competitors coming over the border from the U.S. simply

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