What's up with Canada Post and People magazine?

The Oct. 17th issue of People magazine on page 155 had an ad for Canada Post's "Ship-in-a-click" service, an ad we haven't seen in most Canadian magazines. True, People delivers a large Canadian circulation. But doesn't it rankle that the postal monopoly supports Time Inc. rather than titles that invest in Canadian content? On the other hand, it provides leverage and an excuse for Canadian