Monday, August 11, 2008

Automotive ad drought hitting magazines, and particularly newspapers, hard

Magazine and newspaper publishers are suffering from the flight of advertising from the automotive industry, according to a story in the New York Times.For all the discussion of new media’s role in hurting profits and revenues at traditional media outlets — newspapers, magazines, broadcast television and radio — the sharp downturn in the auto industry is another big culprit, and is taking an

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