Tuesday, May 29, 2007

Less may be more for magazines

Just catching up with a story from a couple of weeks ago in the Christian Science Monitor about the (U.S.) magazine industry. In it, the writer Randy Dotinga points out that Time magazine is actively shucking subscribers in order to get a higher quality, more profitable and attractive audience. The neighbourhood newspaper may disappear soon, he says, but magazines may have more resilience. In

No comments:

Post a Comment