Try them, you'll like them -- MPA gives free magazines to college students

A story in Folio: says the Magazine Publishers of America (MPA) is working with Zinio Systems, the digital distribution company, to get U.S. college students to read magazines. Its method? To give away free digital subs to select students at various universities. The MPA's Digital College Initiative. "The magazines will reflect the curriculum being studied in specific departments...and involve