Thursday, July 27, 2006

Note to all you "attention-based" vehicles out there...

Estimated internet advertising in Canada is expected to reach $801 million during 2006, according to the Interactive Advertising Bureau, as reported in Media in Canada. That will be up 54% from last year's $562 million. By comparison, total magazine advertising in Canada is about $1 billion ($590 million in consumer magazines)."There's no question that Canadian marketers are getting the Internet

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