Suppose they couldn't call it Star Weekly, eh?

Another weekly magazine? This week the Toronto Star announced that it was going to launch the Weekly Scoop, a star-struck newsstand celebrity title (gawd knows, we don't have enough of those) starting October 3.The Star's track record at producing publications other than the daily has not been stellar; eye is a perennial also ran (though it allows Torstar to keep its dignity and somehow still

Integrated advertising -- is THAT what you call it?

Media in Canada, a website run by Strategy magazine, published the following item in recent days: 2 Magazine takes ad integration to new level by Paula Costello Due to popular demand, Toronto-based book 2: The Magazine for Couples is expanding its integrated advertising opportunities. The pub, which celebrates its first anniversary with its summer issue due on newsstands this week,

We're Podcasting!

Howdy Folks,

Welcome to the Creative Screenwriting Magazine blog page which will begin to include PODCASTS from our screening series!
Don't have an Ipod? Don't worry? You can download Itunes for FREE as an MP3 player from http://www.apple.com/itunes/ and you can then begin listening to us in Itunes on your computer.

The Creative Screenwriting Magazine screening series is entering its third year and is hosted in Los Angeles, CA. It's a popular event in which we show a film and then have the writer(s) and director come down for a chat afterwards. The first part of the Q&A is moderated and then we open it up to the crowd for questions. You can sign up for free to join us live at one of our screenings at www.creativescreenwriting.com - just look for the signup box on the right hand side of the page.

Please check back here soon - as we hope to continue updating our podcasts by digging through some of our older/popular screenings from the last few years.

Bear with us - as we're just getting our feet wet - so sometimes the sound won't be as perfect as we want it - but it still will transport you into the room as if you were with us at the screening to hear what our guests have to say.

Thanks for checking us out!

Jeff Goldsmith
Senior Editor / Screening Series Director
Creative Screenwriting Magazine

Fighting the good fight

Up against a government monopoly, Saltscapes magazine, published out of Dartmouth, is suing the Nova Scotia Liquor Commission for stealing its idea for a new food, drink and lifestyle magazine. Jim and Linda Gourlay, the co-publishers, set out the facts in the "publishers pencil" column in the magazine's July/August issue (the one with the handsome Atlantic puffin on the cover).Saltscapes

How the mighty have fallen -- TV Guide retrenches

According to the Associated Press, TV Guide in the U.S. is effectively getting out of the listings business, cutting its guaranteed circulation by two-thirds and relaunching in a larger format with an emphasis on lifestyle and entertainment. The new format will launch October 17, with just 25% listings (currently it is 75%).There is no indication what impact this will have on the Canadian edition

Meteoric rise

Announced today that Sharon McAuley will join St. Joseph Media as V.P. Group Publisher of Toronto Life and Saturday Night, at the end of August. Few in the Canadian magazine industry can have had such a steep career curve. Not so long ago she was publishing the tiny affairs of Quill & Quire. Now she is charged with the -- some would say unenviable -- task of revitalizing Saturday Night magazine,

Stamp of disapproval

The recent flurry of releases from Magazines Canada (formerly the CMPA) concerning postal rates and the Publications Assistance Program (PAP) is taking a new, tougher attitude and a more public stance towards the issues. Previously, CMPA releases were long, technical and somewhat mealy-mouthed and most grumbling took place behind closed doors. Now a spade is being called a goddam shovel, although

Texting and the young and single

In most of the discussion about the relationship between magazines and various kinds of new media and technology, texting hasn't figured very much. Magazines seem much more concerned about "monetizing" their websites and making them effective sub-generators, but they may be missing a bet.Instant messaging is still the preferred means of communication for youth, but recent research demonstrates

In-house sub fulfillment software for tiny magazines

DB Scott is on vacation and I told him I'd try to think of something exciting to say in his absence, but I've only now found something exciting to say:For any small-maggers who aren't already familiar with the CLMP database template for subscription fulfillment, AND for any other small-maggers who knew of its existence, I've just heard that a new version has just been released.As before, it's a